5 Quick Ways to Prep Your Travel Business for 2018
Written by: Michelle on December 06, 2017
The beginning of a new year is the perfect time to get a fresh start for your travel business. Even if your 2017 stacked up to be a success, evaluating what worked best can be a great way to build on those achievements in the coming year.
Getting your goals in order now will ensure that you can be ready with a renewed outlook the minute the clock hits midnight on January 1st!
Here are five simple things you can do right now to set yourself up for your best year yet.
Evaluate Your Branding
The most important part of marketing yourself and your business is making sure your branding matches your personality and the unique value you offer. As 2017 comes to a close, your branding or marketing plan may be in need of some adjustments–even if it’s as simple as updating the headshot or profile photo you use. Just remember that unless you need to do a complete overhaul, small changes are best so you don’t confuse your clients!
Order Business Cards
If you’re completely happy with your current branding, you can stock up on business cards. Often times buying in bulk allows you to get bigger discounts or savings. Be sure you always have business cards with you. You never know when you a conversation about travel may happen. Of course, business cards are a must for industry events, networking opportunities, and trade shows.
Review Your Client List
If you’re working on your holiday cards, you can double your efforts and check out your client and lead list too. Did you meet anyone new this year who you can add? Or maybe someone got married or started a family and you can update their info. An up-to-date and accurate contact list is a key to staying organized.
Spruce Up Your Office
Working from home allows for convenience and comfort. But it’s still important that you have a dedicated space that allows you to focus. Try checking out holiday deals to see if you can snag some inspiring décor or new office equipment. Purchasing something that can enhance your work atmosphere or productivity is a great way to use gift cards you may receive from family or friends.
Organize Your Travel Photos
Hopefully your year included fun travel memories and new adventures. Use the end of the year as a time to make sure your photos are organized and labeled in folders that you can easily access when a client calls you. Creating albums on your business Facebook page allows you to show off your personal travels and give your clients a true glimpse at what resorts and cruises look like without all the editing magic! Don’t forget to also back up your photos on an external drive or to the cloud.
Are you looking to start 2018 with a new travel business? KHM Travel Group’s independent agents are able to enjoy the perks of working from home while doing something they love. Download our free information packet by completing the form to the right or by calling 1-888-611-1220.