3 Ways to Celebrate Your Business Anniversary
Written by: Michelle on April 13, 2020
One of the biggest benefits our agents have by partnering with our host travel agency is that they are small business owners. Owning their business is a point of pride for many agents. Each success that they celebrate is hard-earned and well-deserved. It’s their time, energy, and determination that helps them reach their goals.
One of the most exciting moments for many small business owners is their business’s anniversary! Whether you are celebrating one year in the travel business or 15 years like the KHM Travel team, we have a few ideas to help you make your business anniversary a true celebration!
Mark the Occasion on Social Media
Many of us are used to wishing our friends and family a happy birthday on social media. Why should your business’s birthday be any different? Social media is one of the first places you should share the excitement and celebration of your business anniversary.
Take it a step further by sharing photos and highlights of your time in the travel business. You may also want to create graphics or videos to post that share why you are grateful to be a travel agent and what your business means to you. This can help you connect with your clients, friends, and family who have been a part of your journey.
Say Thank You to Your Supporters
Your biggest cheerleaders are your clients that send you referrals or rave about your business to their friends. They are the ones who start a sentence with, “I love my travel agent…,” or “My travel agent is the best because…” Your business anniversary is a great time to say thank you to your biggest supporters.
Consider asking them to share a vacation photo with you to use on social media or send them a handwritten card to let them know what their support over the years has meant to you. You may even do a giveaway, like travel mugs or passport holders, as a way of showing your appreciation for those who have helped your business grow.
Spread the Love
Your business anniversary can be a great time to give back to your community. Consider supporting a local little league team, school theater program, church event, or another organization you have ties to. Not only will you have the chance to give back to your community, but often these organizations will offer ad space in a program or some type of signage for your sponsorship. These spaces can be a great spot to share your anniversary by including a line like “proud member of the community for 5 years.”
However you choose to celebrate your business anniversary, keep it fun and celebratory. At times, owning a small business can be busy and challenging. Treasuring the moments of accomplishment and celebration will remind you why you first got started. It will help keep your momentum going for many more years to come!
Are you interested in getting started on your own travel business? KHM Travel Group has the resources, education, and support you need to start and grow your own business. To find our more, fill out the form to the right or give our team a call at 1-888-611-1220.