5 Things Travel Agents Should Know About Working Trade Shows
Working trade/bridal shows is an effective way to share your travel agency’s brand with the world–or at least to your community. In addition to engaging with leads, you’ll also be able to network with other vendors who are at the show. You never know who is going to need the services of a travel agent […]
5 Tips to Close More Sales
The idea of “selling” gives some travel agents anxiety. However, if you redefine your sales pitches as conversations with clients, promoting yourself and upselling vacation components might feel a little less daunting. Check out these tips for improving your interactions with clients so you can close more sales! 1. Become Needs-Focused, Rather than Product-Focused Get […]
5 Back to School Marketing Ideas
It’s back to school season! It feels like summer break just started, but it’s already time to dust off the supplies and get back to learning. The fall season is when routines and schedules resume. Why not coordinate your marketing to help travelers pencil in their next vacation? Watch the video below or keep reading […]
Supporting LGBTQ+ Travelers All Year
As a small business owner, you have an incredible influence your clients, your community, and even other small business owners. You also have the power to show acceptance, educate your clients, and advocate for others. As we celebrate LGBTQ+ Pride Month in June, here are a few questions you should consider for your travel business: […]
Time to Travel Tournament Recap
Are you a fan of March Madness? This year we decided to put our own spin on the excitement with our Time to Travel Tournament. Our bracket started with four vacation divisions: Cruises, Beach Breaks, Theme Parks, and Exotic Adventures. Just like the NCAA tournament, the teams included a mix of getaways—perennial powerhouses, hometown favorites, […]
4 Ways Travel Agents Can Inspire Others to Travel
Whether it’s a budget weekend road trip or an extravagant month-long jaunt through Europe, leisure travel of any kind is a luxury. Travel is not a necessity, technically speaking, like food or electricity. Simply put, people don’t have to spend money on vacations. But that’s where the travel industry swoops in with gorgeous full-color photos […]
Create a Facebook Business Page
Wondering where to start marketing your travel agency? Facebook is the perfect place! We’ve assembled this step-by-step guide to create a Facebook business page for your travel agency. Once your page is published, check out our previous post on social media to learn how to (and how NOT to) keep your followers engaged. Facebook is one of the […]
Blogging About Your Travels
Writing blog articles and social media posts after personal and professional trips is the perfect way to showcase your business and industry knowledge while engaging your audience with meaningful material that inspires wanderlust. Getting started with documenting your travels for marketing can feel a bit intimidating, but with our helpful tips, you’ll be well on […]
5 Ways to Market Your Resort Trip
Whether you’re excitedly planning your next vacation or preparing to set off on a familiarization (FAM) trip with other travel advisors, there are several easy ways to document your experience to share with your clients. Between writing blog posts, sharing on social media, or going live in destination, here are five ways to market your […]
KHM Travel Group’s 2020 Social Media Year in Review
Communication is the name of the game, especially when it comes to staying connected with our travel agents this year. Luckily, social media helps us keep our followers up to date on KHM Travel Group and the latest news in the travel industry. As we wrap up another year, let’s take a look back at […]
