It’s estimated that 12 million people will take a cruise by the end of 2015. With more than two dozen new vessels currently on order, the coming years will see even more opportunities for vacations at sea.
That means it’s the ideal time to start thinking about cruises for 2016 and beyond, which is why Cruise Lines International Association (CLIA) has declared October National Plan a Cruise Month.
The campaign strives to highlight the benefits of cruise vacations through visual storytelling and social media marketing. The theme, Fall in Love with Cruising, plays up the variety of cruise experiences available for every travel style.
National Plan a Cruise Month also features unprecedented vacation offers and promotions, like daily chances to win cruises!
KHM Travel Group is a CLIA member, so all of our independent travel agents can take advantage of the full-range of pre-made marketing resources and special promotions.
The marketing materials include graphics, Facebook posts, Tweets and a cruise month email template.
Agents are also invited to participate in the Cruise Month live Twitter event on September 30 from 12 p.m. to 2 p.m. EST. Use the hashtag #CruiseMonth on Twitter to join in the conversation about cruise planning, and even have a chance to win prizes like exclusive cruise experiences, luggage, and professional growth opportunities with CLIA.
For consumers, CLIA is running a separate #CruiseSmile sweepstakes. Each day in October, CLIA and its partner cruise lines will be giving away one cruise for two. Participants enter by uploading a photo directly to Twitter or Instagram, using the hashtags #CruiseSmile #Sweepstakes and can tag friends for additional chances to win.
Current KHM Travel agents, check the Incentives & Promotions section in the dashboard of your Portal for all the National Plan a Cruise Month information and marketing resources.
KHM Travel Agents gain access to the top suppliers, incentives, and events in the travel industry to help them promote their business. If you’d like to help a portion of those 12 million travelers plan their next cruise, become a travel agent!
You can request our free information packet to learn more about our host agency by filling out the form on the right or by calling 1-888-611-1220.