Your partnership is important to us.
KHM Travel Group values our relationship with you and looks forward to working together in 2024. Below are a variety of digital marketing initiatives that will mutually benefit your company, our travel agents, and their clients. After you review the package, please download and return the completed contract form to our team no later than January 31st, 2024.
We recommend sharing this site and the following contact information with your internal marketing team. When you turn your contracts in, we also ask that you share your preferred marketing contact for your account along with your accounting specialist.
If you have any questions, please contact: [email protected]
Supplier Relations Manager: Charlie Thompson – [email protected]
Supplier Relations Specialist: Brigett Gerber – [email protected]
Supplier Relations Specialist: Chantelle Nye – [email protected]
Advertisement Opportunities We Provide For You
Total Package Cost: $50,000 ($12,500 per quarter)
Please note: Opportunities subject to change.
Agent Portal Feature
Agents visit this agent-only website daily to find news, updates, promotions, and supplier information. Your advertisement will be included in a special promotional section that is up year-round. This featured section is just for promotional offers.
Focus: Agent
Update Frequency: Page content along with banner may be updated once per month, as long as content is provided. If there are no updates, a generic message about your brand will be displayed and where to find promotional materials.
Advertisement Features:
• You may provide a link or a .pdf to your promotional content that can be shared on this page.
Header Image File Requirements
• 770 x 373 pixels
• 300ppi resolution
• .jpg, .png, or .gif files only
Travel Agent Connection Consumer Website Rotating Banner
Travel Agent Connection is the consumer website we provide to our independent travel agents. Banners will link to a promotion page within the site that includes the sale name, booking window, travel window, promotion details, and terms & conditions.
Focus: Consumer
Update Frequency: One per quarter (ability to change/update as needed if designed banner of the correct size is submitted)
File Requirements
• 1030 x 400 pixels
• 300ppi resolution
• .jpg, .png, or .gif files only
• Because of the consumer-facing nature of this advertisement, please do not include KHM Travel Group branding on your banner.
Agent Access Weekly Spotlight Ad
Agent Access Weekly is emailed to our agents every Thursday. There are two versions – one that focuses on cruise suppliers and one that focuses on land. Each contains the latest promotions and agent incentives. Priority placement of promotions within the text portion of the email will be given.
Focus: Agent
Update Frequency: 1 ad per quarter/ 4 per year
Advertisement Features: Link to specific URL on your site or featured page on our Agent Portal.
File Requirements
• 600 x 300 pixels
• 300ppi resolution
• .jpg, .png, or .gif files only
KHM Travel Insider Feature
The KHM Travel Insider newsletter is emailed to our agent every Tuesday. Unlike Agent Access Weekly, KHM Travel Insider focuses on events, news, agent resources, and education opportunities.
Focus: Agent
Update Frequency: One per month
Advertisement Features: Informative content with a link to specific URL on your site. May include imagery.
File Requirements
• Copy should not exceed 300 characters. Include all relevant links.
• If including an image, max size is 600×300 px and must be either a .png or .jpg
• Content should only focus on webinars, events/FAMs, or resources. Any offers or promotions will instead be placed in Agent Access Weekly.
Sponsored Email (eBlast)
KHM Travel Group will send an email to our agents on your behalf. Content (text and images) or HTML email code must be provided. All sponsored email blasts include KHM Travel Group’s header and footer. KHM Travel Group is not responsible for issues that arise from importing HTML/CSS code into Active Campaign. Email analytics provided upon request.
Focus: Agent
Update Frequency: 1 email per quarter
File Requirements
• Provide content and images (as .png or .jpg files) OR provide HTML email code
• All HTML files must be submitted via a file transfer website such as WeTransfer.
KHM Today Show Sponsorship / Segment
KHM Today is a weekly web-based talk show for travel advisors. Available on YouTube and as a podcast, KHM Today offers our supplier partners the opportunity to reach travel advisors on a whole new level and talk about things they might not hear through any other outlet.
The show streams live on YouTube Wednesdays at 3pm ET and is uploaded to our podcast platforms in the following days/by the end of the week.
Each show is made up of multiple segments including one on-camera segment with an industry expert. Typically, we ask that these guests are Vice President level and above.
Visit the KHM Today playlist on our YouTube channel to view past episodes.
Focus: Agent; however not all attendees are KHM Travel Group Agents
Frequency: Two segments for year
Requirements:
• Topics can range from what is happening in the industry to wellness, and general travel tips. This segment IS NOT for advertising specific products, but for more about brand awareness and news from industry insiders.
• Segments are 10-15 minutes long.
• Limited number of spots/dates available on a first come, first-serve basis
Facebook Live
Join Bill Coyle and other KHM Travel Group team members for an engaging conversation-style Facebook Live to be broadcasted in our private Agent Only Group. Facebook Lives occur on Mondays and Fridays at 1pm ET.
Please Note: This can be completed if in the office or remotely.
You will receive a link via email with available Facebook Live dates to choose from.
Focus: Agent
Update Frequency: Two for year
Agent Portal Post
Agents visit this agent-only website daily to find news, updates, and supplier information. Your post will be included on the home page. This post is for news, updates, and overall information. Promotional content will be shared separately on your Agent Portal Feature page.
Focus: Agent
Frequency: up to one per month
Advertisement Features: Content, pdfs, and links to specific URL on your site
Logo Included on KHMTravel.com
Advertise your partnership with KHM Travel Group by having your logo included on our public-facing website.
Focus: Consumer & Agent
Frequency: Once a year
File Requirements:
Send .eps file of your current logo
2024 Calendar
Have one month that is all about your brand! Includes full featured image along with helpful tips and links for our agents.
This calendar will be sent to all new agents and will be available on our Agent Portal.
Focus: Agent
Frequency: Once a year
Deadline for asset submission: December 18, 2023
Advertisement Features: QR Codes that can be scanned and linked to your site or helpful resources.
Image File Requirements
• 11×8.5 (horizontal image)
• 300ppi resolution
• .pdf files only
Text File Requirements
Copy should not exceed 300 characters. Include all relevant links, max 2. Copy should be evergreen since calendar will be distributed throughout 2024.
Total Per Quarter $12,500
Digital Advertisement Submission Instructions
Designed ads must be sent to [email protected]. A yearly fee of $4,000 will be issued for advertisements that need to be created or resized by our team. This fee must be selected on your contract, otherwise our team will not alter nor create any content on your company’s behalf. Please provide content for ad including text, image attachments in .pdf, .jpg, .png or .gif format (or a URL where they can be found), offer details and required disclaimers preferably at the beginning of each month/quarter.
Email content can be any length of copy. Please include disclaimers if they exist for any offers. Minimal styling can be applied. (bold, title text, regular copy etc.) Allow at least 5 business days for creation and testing. Exact delivery date is based on availability.
Please send new ads prior to the first of the month to ensure maximum placement time.
Please note when referencing KHM Travel Group in your ad, please always refer to us as “KHM Travel” or “KHM Travel Group;” never just “KHM.”
KHM Travel Group has diverse group of agents from a variety of races, backgrounds, ages, locations, and lifestyles. Please keep this in mind when selecting/designing your ads. We encourage you to highlight diversity and inclusion whenever possible and highlight topics that spotlight these initiatives within your company.
KHM Travel Group recommends that you share these specifications with your marketing team. If you have any questions, please contact [email protected] .