Articles Categorized as "Travel Agent Marketing"

KHM Travel Rocks at Viking Cruises’ Boom the Room Event

Written by: on June 27, 2017

  Written by: Dezaree Stack, KHM Travel Group’s Marketing Administrative Assistant Last Tuesday, a group of KHM Travel agents from around Ohio, plus corporate team members participated in Viking Cruises’ exciting game night, Boom the Room. Arranged by Dianne Pierson, Viking River Cruises’ Business Development Manager for KHM Travel Group, Boom the Room is a… Read the full article…

A Travel Agent’s Most Important Networking Tool: The 30-Second Commercial

Written by: on May 18, 2017

  Written by: Carolyn Sekerak, KHM Travel Group’s Creative Marketing Director Establishing a good 30-Second Commercial (also referred to as an Elevator Pitch) is a crucial part of your marketing strategy – as crucial as your choosing agency name, building a brand and designing a business card! After all, one of the most frequent questions… Read the full article…

Travel Agents: Expand Your Professional Network on LinkedIn

Written by: on April 12, 2017

  Networking is so essential to our personal and professional lives that many of the most popular and most used apps and websites were developed specifically for connecting with others. They are our social networks! Among them, LinkedIn continues to be the number one social network for professionals. It may not seem as visually dazzling… Read the full article…

Uncovering the Benefit of Public Relations for Travel Agents

Written by: on April 04, 2017

  Whether you realize it or not, Public Relations (PR) is a concept that is probably in your mind every single day. To put it simply, Public Relations is using communication to build positive awareness and interest in your brand. Often times it is far more impactful than paid advertising as it lends credibility to… Read the full article…

KHM Travel Group’s Year in Social Media 2016

Written by: on December 30, 2016

  We’ve already highlighted the accomplishments and hard work of our travel agents in our 2016 Year in Review. Numbers tell part of the story, but you can also learn about the busy (but fun!) year the KHM Travel Group team had through social media. Thanks to everyone that Followed, Liked, Shared or Engaged with… Read the full article…

Exploring the Western Caribbean on the Norwegian Getaway Seminar at Sea

Written by: on December 19, 2016

  December 4th to 11th, KHM Travel’s National Training Director Marie Smith and Agent Trainer Chantelle Nye set sail on a Seminar at Sea on Norwegian Cruise Line’s Getaway. They accompanied 14 agents on a Western Caribbean cruise to the sunny ports of Roatan in Honduras, the brand new Harvest Caye in Belize, and Costa… Read the full article…

5 Tips to Help Travel Agents Close More Sales

Written by: on November 11, 2016

  The idea of “selling” gives some travel agents anxiety. However, if you consider your interactions with clients as conversations, rather than sales pitches, promoting yourself and upselling might be a little less daunting. Check out these tips for improving your interactions with clients, so you can boost your travel agency’s sales! 1. Become Needs-Focused,… Read the full article…

Preferred Supplier Spotlight: Kathy Killen, Royal Caribbean

Written by: on October 24, 2016

  Kathy Killen, our Strategic Account Manager from Royal Caribbean International is a familiar and welcome face here at our Corporate Office. And not just because she often comes bearing donuts and cupcakes! She’s also one of our agents’ biggest supporters, and one of the people all agents should get to know better! Kathy’s travel… Read the full article…

How to Connect with and Sell to Millennial Travel Clients

Written by: on September 27, 2016

  What’s the first word that comes to your mind when you hear the term “millennial”? Is it entitled? Spoiled? Impatient? Narcissistic? These are pretty common complaints about millennials, or those who were born between the late 1970s and 1995. On the surface, these may seem like travel clients you’d want to avoid. However, there’s… Read the full article…

6 Rules for Developing a Successful Travel Agency Brand

Written by: on August 30, 2016

As an independent travel agent, you and your brand are almost inseparable. Why? Because the primary product you are selling is yourself! Developing a brand takes some thought, because there are so many elements of your business that will be affected by your brand. This includes everything from your logo and tagline, to your Facebook… Read the full article…

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